We are currently in the performance era of content marketing. It has become one of the most powerful digital marketing strategies for businesses of all sizes and industries. Do you want to know how to start making money from content marketing without ever leaving home? Of Course you do! So lets learn about it step by step.
How To Make Money From Content Creation Step By Step:
- Search the Web
- Review Websites
- Listen Music
- Play games
- Test Products
- Complete surveys
- And much more
30 Cash Building Strategies Working From Home
Best websites & apps that will pay you!
No investment needed!
Leave you email and I’ll send the list right now!
What is content marketing?
It is the process of planning, creating, distributing, sharing, and publishing content to reach your target audience.
In addition to expanding your reach, content marketing helps your business:
- Educate your leads and prospects about the products and services you offer, engage them.
- Boost conversions.
- Boost sales.
- Build relationships between your customers and business.
- Connect with your audience to show them how your products and services solve their challenges.
- Improve brand awareness and create a sense of community around it.
One of the most popular content marketing examples these days is influencers. They create content in a particular niche and people who are interested in it follow them. This is how the relationship between business and customers is born.
How does content marketing work?
Content marketing allows brands to become storytellers and provide consumers with the content they want and need. Your customers and prospects seek out content that entertains, inspires, educates, and informs. They don’t want constant sales promotions like it is in advertising. So in short, you just need to create content that will attract, inform and engage a target audience, and also offer them high-quality, targeted material that is helpful and useful.
So here you will find out more about best ways how you can reach your target audience, and how to earn money from that.
How to reach your target audience?
You can create the most useful and informative content, but if you don’t share it with others, you’ll never make money from it. How do people find out about something?
There are 3 main ways that have been known since ancient times:
By Hearing
By Reading
By Seeing
When humanity went online, these methods hadn’t changed. Nowadays information is easier to access and easier to share so there are many more ways to reach your target audience. They all have cons and pros as well and here are the best examples of how content marketing reaches customers in these 3 different ways.
1
Best Example To Reach Audience Through Hearing – PODCAST
It is a perfect way to reach busy people, such as those who exercise at the gym or get stuck in traffic. If people are driving, they can’t read your article or watch your video, but what they can do is listen to it. Did you know over 6 million people currently listen to podcasts in the U.S.? Podcasts have become a popular content medium because of their convenience — you can enjoy them while relaxing or on-the-go.
PROS
v Convenience: audio experiences can be enjoyed while the listener gets on with their day
v Easy to Repurpose: You could do the video recording and in one sitting – have a video and podcast ready for your audience
v Fast: Fastest way to create good content, all you have to do is research, speak and publish
CONS
x No Visual Cues: Listeners won’t be able to pick up on body language, facial expressions and other nonverbal gestures
x No Direct Calls To Action: Listeners are usually physically disengaged from their devices during audio experiences, so there are no buttons to click or forms to fill
x No Easy Tracking: It is difficult to keep track of when and what was said in the audio file
2
Best Example To Reach Audience Through Reading – BLOG
Blogging is one of the most popular types of content marketing for small businesses. And for good reason! Blogs are one of the best ways to improve SEO and drive more organic traffic to your site from the search engines. Sites with blogs have a greater chance of ending up on the first page of search engines like Google when consumers search for relevant keywords. Additionally, business sites with blogs have 97% more inbound links, which also helps with search engine optimization.
PROS
v Easy to Share: Consumers are happy to read and share blog posts
v Direct Calls To Action: Readers can easily press buttons or fill forms
v Easy To Track: It’s easy for customer to track information along the blog
CONS
x Takes time: writing blog takes much more time then talking to the camera
x Differentiating from the Competition Isn’t Easy: There are a lot of competitors out there for a long time, so you have to find a way how to look more attractive, more interesting and more valuable than others
- Search the Web
- Review Websites
- Listen Music
- Play games
- Test Products
- Complete surveys
- And much more
30 Cash Building Strategies Working From Home
Best websites & apps that will pay you!
No investment needed!
Leave you email and I’ll send the list right now!
3
Best Example To Reach Audience Through Seeing – YOUTUBE VIDEO
If you’re not camera shy, you should start integrating video into your content marketing strategy. Even if it’s once a month – video is going to allow you to connect to people on a different level. Over 50% of consumers say they want to see videos from the brands they interact with. Video marketing can boost conversions, improve ROI (Return on Investment), and help you build relationships with audience members. Some of the most successful content on this platform are how-to guides, vlogs, product reviews, and educational videos. Additionally, our brains perceive visual stats 60,000 times faster than plain text.
PROS
v Video grabs attention: On average, a video will retain 37% of its viewers until the very end. Also it is more attractive and memorable to many people
v Easy to provide info: you can incorporate relevant imagery like charts or graphs, include elements like animation, green screens, and motion graphics. You can also add music or sound effects
v Direct Calls To Action: Readers can easily press buttons and links
v Visual Cues: Listeners will be able to pick up on body language, facial expressions and other nonverbal gestures
v Easy to Repurpose: You could do the video recording and in one sitting – have a video and podcast ready for your audience, also you can write a blog post based on a video
CONS
x Price: effective business videos are not usually shot in your basement on a cell phone. Usually you need to invest in good equipment
x Takes time: To look professional you will require pre-production (scripting, location scouting, props), production (lighting, sound, shooting) and post-production (editing, graphic effects, soundtrack)
x No Easy Tracking: It is difficult to keep track of when and what was said in the video file
So Which Method Will Work Best For You?
So as you can see, these methods are not ideal one by one, but by combining them all can give you incredible results. But don’t despair if you can’t do it yet.
In the beginning you can still get good results by choosing one method to reach people. All you have to do is figure out where your target audience is and choose the best way for you.
For example if you are a fitness trainer, it would be much better for consumers to see a video on how to do the exercises correctly. And for example, if you want to teach people how to cook, the best way to do it is to write a blog with easy to follow instructions.
If you still don’t know which method to choose, read further and you will know more about other types of content marketing and how to earn money from it.
- Search the Web
- Review Websites
- Listen Music
- Play games
- Test Products
- Complete surveys
- And much more
30 Cash Building Strategies Working From Home
Best websites & apps that will pay you!
No investment needed!
Leave you email and I’ll send the list right now!
Best Strategies Of Content Marketing
It can be difficult to decide which type of content marketing you want to use to grow your business. Here we are selected the best strategies of Content Marketing:
- Blog
- Video
- Podcast
- Social Media
- Ebook
- Free Guides, tutorials
- Infographic
- Case Studies
- Quizzes, surveys
If you want to know more about each one you can read Types Of Content Marketing Review here.
Best Content Creation Tools
Now all you need are tools that will help you to create good content. You got lucky, because we already have selected the best tools for all types of content creation.
For creating websites
Builderall – best payable option, no skill required;
WordPress – best free option for more advanced users. Learn how to make website with WordPress in 5 simple steps.
Elementor Pro – best website builder, has free version also.
Get FREE and ready to use website template for creating your content!
For making blog content
Playbuzz – Making Interactive stories, quizzes, trivia tests, videos and all the trending buzz you have to see, read and share!
ClearVoice – solution for creating content for your blog (or other marketing channels). Can help you discover new content ideas, find expert freelancers to help you write on topics in any industry, and then manage the creation workflow all within one tool.
For video making, editing
Rawshorts – Instantly Create Animated Videos from Text
Adobe Premier Pro – best monthly payable option. best overall video editing software.
Davinci Resolve studio – best one time license fee. payable option. best overall video editing software.
Davinci Resolve studio – best free option. payable option. best overall video editing software.
For audio editing
Audacity – best free audio editor
Adobe Audition – best payable audio editor 7 days trial..
For creating infographics
easel.ly – Make difficult to look easy. Just select one of easel.ly‘s many attractive templates, enter your data and other information, and you’ll have a fantastic, professional-looking infographic ready in just a few minutes. Cost: Free versions, with Pro Account at $4/month
Animaker – Make animated video infographic. Use Animaker to tell stories with your data, catch customers’ attention on social media.Cost: Free 2-minute video with 5 exports per month in SD and limited options, additional packages range from $12/month to $39/month
Infogr.am – Free Version: Yes; Paid Version: $19/$67/$149 a month; The free version has enough templates to do a wide variety of infographic types. Each template has eight possible variations, with 17 themes available for use. It is a breeze to change the color and structure in every project before filling the infographic with content. Try for free here.
Canva – Free Version: Yes; Paid Version: $12.95 a month. Canva offers 53 free templates across multiple industries – Business, Education, Charity, as well as Chronological and Processes options. 30-day Free Trial
For making graphic design
PhotoShop – Best graphic design software for beginners
Illustrator – best graphic design software for designers
Canva – Free Version: Yes; Paid Version: $12.95 a month. Canva offers 53 free templates across multiple industries – Business, Education, Charity, as well as Chronological and Processes options. 30-day Free Trial
Inkscape – best free option; graphic design software
CorelDraw
For creating ebook
Kitaboo is an interactive eBook creator. It is a cloud-based digital publishing platform, where you can create and publish DRM protected content. DRM ensures that your content is secure from online theft and piracy.
Epubee maker – This is a free eBook creation software. It is a word add-in which will help you convert your word files into ePUB, Mobi and PDF formats. Once you have installed the add-in in MS Word, you can easily convert word documents to EPUB/Mobi/PDF.
For creating guides and instructions
StepShot – is a simple yet powerful tool that allows you to create detailed step-by-step manuals and procedure guides.
ScreenSteps – is a program that allows you to capture a picture of each and every one of the steps that are involved in the process that you are trying to demonstrate.
For email marketing
ActiveCampaign – easy to use and one of the most affordable in the email marketing space. ActiveCampaign pioneered the visual automation builder which, unlike other tools that require expensive consultants and training to use, enables anyone to craft powerful email automation sequences with no prior experience needed.
CovertKit – one of the best tool, can seem a little expensive for beginners.
Mailchimp – good choice for beginners, free until 2000 subscribers.
Builderall – Digital All-in-One Online Business Management Tool
How to Make Money with Content Marketing?
There are 3 main ways how to make money with content marketing:
Advertisment
Donation
Sales
Below you will find pluses and minuses of all these techniques.
Advertisement – Payment for the promotion of a third-party individual or business
AdSense
v Simple to set up and use Passive income
x Low margins (revenue is split ~ 50/50)
x No control of the content being advertised
x Very little return for new creators
Brand sponsorships
v High return (Lots of $)
v Free products
x Requires a critical mass of followers before brands even consider reaching out to you
x Requires you to endorse a product that you may not actively enjoy using
x Not usually recurring for smaller creators
Affiliate links
v Passive income
v Can be aligned to fit your audience and niche
x No income if you don’t actually generate any income
x Usually low margin: < 10% revenue share
Donations – Payment received from supporters with little expected in return.
Patreon
v Monthly, recurring income
v Great way to connect with most avid followers
x High transaction fees
x Most people will donate in the lower tiers (~$1 / month)
Tips jars
v No transaction fees
x No recurring revenue in most cases
x Lower conversion rate
x No Patreon community tools/support
Sales – Payment in exchange for a product or service.
Products
v Keep 100% of profits
v Can create an automated system to generate passive income
x Upfront investment to build the product
x Time intensive
x Requires distribution channel
x Need to deal with billing
You can read more about selling products online here.
Services
v No upfront investment needed
v Easy to get started
x Can be time-intensive
It’s your time to Get On Business
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In conclusion, content creation is my favorite way to make money, that’s why i created this blog. That is a win-win situation, because my content helps you to get an idea how to make money online, and i get paid from it.
Do you think this is the right way to make money online? Maybe you’re already doing it?
Please let me know your thoughts and comments down below. If you find it useful, please like and share it. If you know someone who would be interested in content marketing – let him know about it.
